Content Riffs Miles riffed by using a composition’s outline to create boundaries for improvisations. Content marketers riff too. Great Internet marketers like fellow New Media Leaders (Mark Traphagen, Phil Buckley, Amy Lewis) know how to riff content like Miles played jazz. They improvise inside of a piece of content’s borders. They may find and create […]
If you commuted to work today or drove on errands, you passed through an amazing social miracle several times, but I’m certain you didn’t stop to think about it even once. But you did stop. Because the “social miracle” to which I refer is the ubiquitous traffic light. Think about what happens at traffic lights […]
Building a organization and an audience requires you to love both parts equally. Do you love your customers? How about your employees?
The gift is to the giver, and comes back most to him–it cannot fail… – Walt Whitman I’ve been reading the modern classic The Gift: Creativity and the Artist in the Modern World by Lewis Hyde, a book I ordered upon seeing how much Seth Godin referenced it in his book The Icarus Agenda. Hyde explores the […]