phil

Phil Buckley

Phil Buckley has been working on the web since the late 1990's doing everything from early web development and system administration. He found his true calling about 10 years ago when he started to move towards online marketing. Phil has worked for multi-million dollar e-commerce websites, two advertising agencies and boutique SEO agencies.

He's held positions as director of User Experience, Director of Interactive and Director of SEO. He organizes the most successful SEO Meetup in the United States, is one of the co-founders of the Digital Marketing for Business Conference and has spoken at conferences around the country on search, social, content marketing and the future of internet marketing.

He has spoken to MBA candidates at the Kenan-Flagler Business school at the University of North Carolina, students in the Master's in Interactive Media program at Elon University and presented at the Triangle AMA's events to local professional marketers.

Phil is also an instructor with ASPE teaching Content Marketing to some of the biggest brands in the country each month.

You Smell Desperate

desperate-guy

Remember that guy that was totally into you? The more you ignored him the harder he tried to cling to you? There’s something similar happening when you are in the work-a-day world. If a hiring manager thinks you’re desperate, you become very unattractive. I had a terrific discussion over lunch last week with Karl Sakas, […]

Hiring, Promoting and Firing

unpublished david ogilvy

I often find great wisdom in David Ogilvy’s writing. In The Unpublished David Ogilvy he lists some guidelines for managing the inter-office talent. He is ambitious. He works harder than his peers – and enjoys it. He has a brilliant brain – inventive and unorthodox. He has an engaging personality. He demonstrates respect for the […]

The New Media Leaders

Douglas Fairbanks Sr (1883-1939) using a giant megaphone during filming of the United Artists production 'The Gaucho'. (Photo by General Photographic Agency/Getty Images)

New Media Leaders is retooling, because I’m retooling. When this blog started, it was to help promote a networking event by the same name. The networking event may start-up again, but it’s scope will be bigger. This blog will soon house ideas from smart people who are thinking beyond the self-imposed boundaries many of us […]