Are the agencies you are working with in their last days? Today’s agencies are like the movie studios of the 1940’s – bloated and churning out mostly B movies.
Remember that guy that was totally into you? The more you ignored him the harder he tried to cling to you? There’s something similar happening when you are in the work-a-day world. If a hiring manager thinks you’re desperate, you become very unattractive. I had a terrific discussion over lunch last week with Karl Sakas, […]
I often find great wisdom in David Ogilvy’s writing. In The Unpublished David Ogilvy he lists some guidelines for managing the inter-office talent. He is ambitious. He works harder than his peers – and enjoys it. He has a brilliant brain – inventive and unorthodox. He has an engaging personality. He demonstrates respect for the […]
Munaz Anjum’s excellent two-part post Is SEO Dying? Yes It Is noted by our friend J. Nolfo explains the tectonic forces crushing SEO as we’ve known it. Anjum’s SEO Killers Include Mobile. Social Media. Technology. Google. Users. I would add a sixth force killing SEO – Entropy. How Entropy Creates Writing How Entropy Is Creating […]
I’ll admit it, I’m a fanboy of Amy Lewis. Smart, connected, sassy and fun. Last week I had the honor of listening to Amy present to a packed venue on Content Marketing where the Tweetable quotes flowed like water. Let me be clear, the entire event was packed with super smart advice, tips and inspirational […]
If you commuted to work today or drove on errands, you passed through an amazing social miracle several times, but I’m certain you didn’t stop to think about it even once. But you did stop. Because the “social miracle” to which I refer is the ubiquitous traffic light. Think about what happens at traffic lights […]